More than 100 hours of Russian factual entertainment content produced by "My Planet", "Nauka", "T24", "Living Planet" TV channels and adapted for international sales by Digital Television Russia will soon become available on one of the largest video platforms in China - Bilibili.
The agreement on the acquisition of rights to the projects was concluded between the Signal Media company, exclusive distributor Digital Television Russia content, and the largest video platform in the territory of Shanghai - Bilibili.
The platform was launched in 2010. Initially, it focused primarily on anime and game content, it was subsequently decided to expand the library of content with factual entertainment and educational programs. Today, the platform coverage exceeds 150 million unique users per month, with about 10% using the platform from abroad.
The pool of DTR content includes factual entertainment content of all genres presented in the Signal Media library. These are the line-ups dedicated to travel: "Planet of Tastes", "World Market", "Dancing Planet", "Globetrotter".
And programs of a scientific orientation: "Experiments", "Giant Leap", "It's in Your Brain".
Documentaries about the wild nature: "Amur Tiger. The Path to the Sacred Mountain", "Arctic. Underwater Aliens".
The cycles that tell about people in all their aspects, and of course, the production of the "T24" TV channel, dedicated to male hobbies: "Target Range", "Men in Arms" and "St. Andrew’s Flag".